Myoxinol™-Powered Heroes: Clinically Proven to Smooth Wrinkles

MYOXINOL™ – NATURE’S B-TOX
From Hibiscus Seeds, Myoxinol™ is a neuropeptide that helps naturally relax facial muscles to smooths wrinkles, offering an alternative to traditional neurotoxins. It also provides antioxidant benefits to help prevent biological ageing. Find Myoxinol™ in our Hibiscus Serum, Prickly Pear Face Cream, and Hibiscus Night Cream.
learn more

40 YEARS OF GROUNDBREAKING RESEARCH
Dr. Francesca Ferri’s groundbreaking discoveries in the medical benefits of plant extracts are the driving force behind our clinically proven formulas. From farm-to-lab, our products are highly effective and certified safe for the most sensitive skin.
DISCOVER more

MEET OUR FOUNDER, IRENE FORTE
After nearly a decade working at her family’s five-star hotel chain, Rocco Forte Hotels, overseeing spa and wellness, Irene recognised an opportunity to elevate natural skincare through scientific insight. Drawing on her Italian roots and family farm in Sicily, she founded this luxury Mediterranean brand that uses high-tech science to harness the best of nature, while staying true to her sustainability values.
read her story

BORN OUT OF 5-STAR SPAS
Originally designed for advanced facials and body treatments performed by expert therapists for the most discerning clientele at luxury spas, all of our professional-grade products seamlessly fuse the regenerative power of nature and science, combined with delicate, allergen-screened fragrances, to offer the ultimate indulgent experience.
DISCOVER more